Grammy-winning artist Doechii isn’t simply having a second—she’s shaping a motion. As one of the vital compelling new voices in each music and elegance, the Anxiousness emcee has change into a burgeoning trend icon, seamlessly mixing audacious type with cultural resonance.
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Dubbed the “hip-hop Madonna” by her stylist Sam Woolf and described by others as a “lure Grace Jones,” Doechii delivers jaw-dropping appears that problem norms and stretch the boundaries of Black trend and sweetness. Her latest history-making win on the 2025 Grammy Awards, together with 2025 Billboard’s Lady Of The 12 months award and daring appearances throughout Paris Vogue Week solidified her as one to look at.
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That visible impression was matched with an equally versatile vary of hair appears, styled by go-to collaborator Malcolm Marquez. From African head wraps and waist-grazing field braids to a sheared asymmetrical bob and a pin-curled updo, every look served as a press release in its personal proper—and a celebration of the artistry and complexity of Black hair.
However her presence isn’t nearly trend. It’s about intention. On the Grammys, Doechii grew to become solely the third girl to win Greatest Rap Album—becoming a member of Lauryn Hill and Cardi B—for her mixtape Alligator Bites By no means Heal. In her highly effective acceptance speech, she made it clear her win was for each Black lady who’s ever been instructed she was an excessive amount of, too loud, too darkish, too good, or not sufficient.
“Don’t permit anyone to mission any stereotypes on you, to inform you that you would be able to’t be right here, that you just’re too darkish, or that you just’re not good sufficient, or that you just’re too dramatic, otherwise you’re too loud. You’re precisely who it is advisable to be to be proper the place you might be, and I’m an affidavit proper now.”
That testimony continued on the runways and purple carpets of Paris earlier this month, the place Doechii confirmed up and confirmed out in appears that felt much less like outfits and extra like declarations. Her appearances weren’t about becoming in—they have been about taking over house. She reminded the business, many times, that Black ladies aren’t confined to 1 aesthetic or narrative. We belong in couture, on each carpet, in each entrance row—not as tokens or exceptions, however because the blueprint.
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Now, the dialog is already shifting to what comes subsequent. All eyes are on her upcoming look on the H&M&LA Fest on April 9—a one-night-only occasion paying homage to Los Angeles and its dynamic relationship with cinema, sound, and elegance.
Her trajectory suggests what’s coming subsequent received’t be about developments—it’ll be about fact. And the style world is watching.
Swipe via for just some of our favourite appears:
Velvet Drama at Billboard Ladies in Music
Honored as Lady of the 12 months, Doechii shocked in a sheer black Donna Karan robe from Fall/Winter 2014 on the 2025 Billboard Ladies in Music Awards. The gown featured velvet paneling and a thigh-high slit, paired with a coin-accented belt, mixed-metal equipment, and a classic Fendi baguette bag in psychedelic hues. She swapped her signature cornrows for micro braids styled by Evalyn Denis, whereas Chelsea Uchenna gave her a bronzy glow to match the sultry magnificence of the look.
