ONE Musicfest is BACK! We’re so excited to share this 12 months’s lineup!
The music pageant, which celebrates its fifteenth 12 months this fall will return to Piedmont Park in collaboration with Dwell Nation City after a record-breaking 100,000 concertgoers had been in attendance in 2024.
“Superb to see the range amongst our neighborhood and tradition on the market, the younger, the outdated,” ONE Musicfest founder J Carter mentioned of the pageant. “I imply, my children are on the market, my dad and mom are on the market. I believe it simply explains what Atlanta is and what the model actually stands for and the way it’s an intersection of age and race and creed and existence. I believe the entire ONE Musicfest actually got here alive and lived its creed final 12 months and we plan to do it once more. Simply as generational the lineup was final 12 months, you’ll see that once more this 12 months. I believe our viewers will mirror that as effectively.”
The pageant launched their lineup at 9 a.m. Friday, August 8, with 40 plus acts set to hit the three phases at Piedmont Park on October 25 and 26.
“It’s all the things from Cardi B, to Victoria Monét, to Earth, Wind & Fireplace,” J. Carter instructed GlobalGrind. “It’s the entire breadth of us, R&B, hip-hop, old skool, new college. Every part from Bossman DLow to Destin Conrad. I’m excited to current that once more.”
Carter additionally mentioned the a number of DJ units the pageant will carry to the stage, which can end in some very particular shock pop-ups.
“We’ll in all probability have extra collaboration units this 12 months than ever earlier than,” Carter mentioned. “DJ Mustard is doing one thing, he has produced everybody from Kendrick to 2 Chainz to Jeezy to Ella Mai. So he’s pulling out lots of surprises. DJ Drama is coming again. So he’s going to go ham and have a few surprises on his set. Greg Avenue’s coming along with his Southern set. Mars is definitely doing a set. There’ll be all the things from T.I. To Monica to Keri Hilson to particular visitors.”
Mars is at the moment touring with Usher — who has been selling his new tour movie, so we’re curious to see if the R&B legend may make an look as effectively.
Along with music, Carter additionally confirmed that concertgoers may have many decisions relating to meals and activations.
“We did the Inventive Lounge final 12 months,” Carter mentioned. “We’re going to do this once more. The roller-skating rink is coming again. A few of our lead sponsors are coming again with some larger activations.”
Procter & Gamble returns to this 12 months’s pageant as title sponsor, whereas OMF will even accomplice with Toyota, Sprite, Hennessy, and different top-tier manufacturers.
“It’s exhausting to imagine we’ve reached the fifteen-year mark. We’ve grown into the longest-running and largest Black independently owned pageant within the nation and this journey has been a blessing. Our dedication to the neighborhood stays steadfast as we proceed to carry the largest and brightest performers in music and the perfect activations with superb companions,” J Carter mentioned within the assertion saying the pageant lineup.
In our dialog with Carter, he famous that the footprint of the pageant can be just like final 12 months, however the workforce opted to make some changes in response to the overwhelming crowds on the meals vehicles.
“We’re going to have much less meals vehicles and extra meals tents, like little mini pavilions,” Carter instructed Bossip. “So as an alternative of 1 line for a meals truck, now you may have three traces ordering meals. So that you’re getting your meals rapidly fairly than ready 20, 30, 40 minutes and lacking set occasions ready to your meals.”
Most Atlanta residents have loads of reminiscences after the final 14 years of OMF, however this 12 months Carter says the pageant will provide extra picture alternatives.
“Lots of picture moments that we didn’t have final 12 months, we’re going to have this 12 months,” Carter revealed. “Everybody likes to take images and share the place they’re and have that entire expertise, so we’re going to do one thing with some Atlanta creatives and have some totally different pop-up moments constructed and designed by Atlanta creatives across the pageant that talk to Atlanta, converse to the pageant, however of their inventive tone.”
Supply: Nicholas Hunt / Getty