The Indianapolis Colts have eliminated their 2025 schedule launch video following backlash over a phase that mocked Miami Dolphins extensive receiver Tyreek Hill‘s 2024 visitors cease incident.
Launched on Could 14, the video featured a “Minecraft”-themed animation the place a dolphin, labeled with Hill’s jersey quantity 10, is intercepted by a Coast Guard boat. This scene was interpreted as a reference to Hill’s detainment by police exterior Laborious Rock Stadium earlier than a recreation in September 2024.
In response to the criticism, the Colts issued a press release: “We eliminated our schedule launch video as a result of it exceeded our rights with Microsoft and included an insensitive clip involving Dolphins extensive receiver Tyreek Hill. We sincerely apologize to Microsoft and Tyreek.”
Hill, nonetheless, took the state of affairs in stride, responding on social media: “Ought to’ve left it up @Colts, this was humorous.”
Ought to’ve left it up @Colts , this was humorous 🤷🏾♂️ https://t.co/ULVYH43lxL
— Ty Hill (@cheetah) Could 15, 2025
The incident has sparked discussions concerning the appropriateness of utilizing real-life occasions in promotional content material. The Colts’ choice to take away the video underscores the significance of sensitivity in such supplies.
The Colts are set to face the Dolphins in Week 1 of the NFL season.
Uncover extra from Baller Alert
Subscribe to get the most recent posts despatched to your electronic mail.
