By Megan SaylesAFRO Enterprise Writermsayles@afro.com
Pure hair care founder Nicole Schuler is about to host the inaugural Hair Schooling and Magnificence Summit (HEBS) on July 7-8 on the Meadowlands Exposition Heart in Secaucus, N.J. The 2-day occasion will function panel conversations, stay demonstrations, workshops, musical performances and competitions.
Schuler was impressed to create the summit after attending hair exhibits herself. She realized the excessive prices related to the occasions may deter hair professionals from attending them and getting the publicity they should construct their model.
“There’s a lot forms that goes into it. You might need to spend $10,000, and a mean particular person shouldn’t be going to spend that to have the ability to expose their distinctive skills,” mentioned Schuler. “The Hair Schooling and Magnificence Summit is offering you with that platform. It’s a giant community that brings individuals collectively feasibly and affordably.”
The Nigeria native is the creator of PureO Pure Merchandise, a multicultural hair care line she began in 2012. Rising up, Schuler recalled her hair being shaved within the fifth grade—a apply that was commonplace in faculties on the time.
When she moved to the states, she found that her shaved head was unconventional.
“Being thrown into America within the seventh grade, coming right here baldheaded was not acceptable. My regular turned irregular in America, and it turned a battle discovering a glance that I may embrace,” mentioned Schuler. “I feel it took me 10 to fifteen years to search out the look that speaks to me.”
HEBS is her method of making alternatives for hair professionals within the state she spent a lot of her life in. The exhibition is split into seven specialities, together with barbering, locs and braids, protecting styling, nail artwork, skincare, make-up and hair coloring. Every expertise has specialists sharing their strategies by way of group discussions, demos and consultations.
HEBS may even function 4 contests, together with a barber battle, wild and loopy hair competitors, a enterprise pitch competitors and a fantasy hair problem for cosmetology college students.
Movie star hair stylist Terrence Davidson, affectionately generally known as the “King of Hair,” will function a choose for the latter.
“You’ll be able to’t have a fantasy hair competitors with out having somebody who kills the sport and has been successful for years on this class. I’m all in for that,” mentioned Davidson. “I like seeing individuals create. I like giving again to those that are attempting to return up within the sport and construct the identical method I constructed.”
In highschool, the New Jersey native designed hairstyles for his feminine friends. Though he meant to acquire a enterprise diploma in faculty, he found he didn’t have a ardour for it. Davidson determined to go to cosmetology faculty as a substitute.
After operating a couple of hair salons in Atlanta, he began working for celebrities. His first consumer was the late Lisa “Left Eye” Lopes of R&B woman group, TLC. He’s since labored with Remy Ma, Lil’ Kim and Patti LaBelle.
Davidson recommended Schuler for placing on HEBS.
“We’d like extra Black magnificence manufacturers to placed on exhibits like this,” mentioned Davison. “That method, we are able to assist one another in one of the best ways we are able to.”
