*ATLANTA, Georgia (WANF) — A brand new Atlanta-based luxurious vogue model referred to as Mind Love desires you to like your self. To try this, founder and CEO Archie Clay III says we have to destigmatize psychological well being.
“How do you develop into higher? Our preliminary thought was, OK, as a toddler, you need to develop your thoughts, you need to feed your thoughts, you need to feed who you might be. And that’s basically what Mind Love is – it’s feeding who you might be,” stated Clay. “It’s feeding your thoughts. It’s feeding your religion. And attempting to get to the last word model of your self on the finish of the day.”
Clay is not any stranger to psychological well being struggles.
His dad had a breakdown when he was 3 years previous. Lately, his first vogue firm (Wearbrims) led to a severed relationship with a detailed pal and co-founder, forcing him to begin over.
At this time, Clay’s pouring his creativity and feelings into a brand new unisex vogue model that doesn’t draw back from psychological well being, however embraces it.
Clay says the model’s first 300-piece assortment referred to as “Love You” bought out in simply two weeks.
Mind Love’s designs, he says, present motivation and inspiration for anybody going by powerful occasions.
“We are able to all evolve to be higher. Even once we assume that we’re good, no, we’ve extra we are able to do,” he stated.
Ten % of Mind Love’s annual gross sales go to a psychological well being and wellness nonprofit referred to as Silence the Disgrace.
It’s all a part of Clay’s mission to vary the world.
“I believe quite a lot of occasions, the manufacturers which might be really impacting the world are the manufacturers which might be round for a very long time. And we wish to be round for a very long time,” stated Clay.
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