Grammy-winning artist T-Ache and music business veteran Clinton Sparks are betting massive on the way forward for esports, with some fellow celebs.
Supply: Shane O’Neal / : Shane O’Neal
The duo just lately launched their World Gaming League (GGL) with a flashy, entertainment-filled occasion in Las Vegas that introduced out a roster of stars and teased what organizers are calling a brand new period of aggressive gaming. Hosted by Nick Cannon and Jermaine Dupri, the kickoff included a reside efficiency by Soulja Boy and a pre-season exhibition match between T-Ache’s Nappy Boy Gaming and Bryce Corridor’s Corridor Go Gaming, full with a pleasant $10,000 wager.
Billed because the world’s first multi-title, live-action gaming leisure league, the GGL brings collectively movie star group house owners, skilled avid gamers, influencers, and followers underneath one digital sports activities umbrella. With “SZN ZERO,” the league’s pre-season, now underway, the complete inaugural season is predicted to debut later this summer season, that includes eight celebrity-led groups.
“We’re making gaming the brand new cultural centerpiece,” mentioned T-Ache, who serves as GGL’s Government Director of Technique and sits on the board. “Everyone video games. It’s time for the world to see what that actually seems to be like when the stakes are excessive and the lights are on.”
The GGL is headquartered at a 43,000 sq. foot esports campus in Las Vegas and backed by a management group with roots in leisure, hospitality, and gaming, together with Chairman Jeff Hoffman, COO Michael Fuller, and EVP of Expertise Jason “JROC” Craig. The league’s official recreation slate contains trendy titles like Name of Responsibility and Rocket League, in addition to retro favorites like Mario Kart, Road Fighter, and Tetris, all performed reside in entrance of an viewers and streamed globally.
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“The GGL isn’t simply one other gaming league,” mentioned Clinton Sparks, GGL’s Founder and CEO. “We’re constructing a cultural motion that fuses gaming with music, vogue, and movie star power in a means that’s by no means been accomplished earlier than at this scale.”
A press launch studies that to date confirmed group house owners embody:
T-Ache (Nappy Boy Gaming)
Jermaine Dupri
Bryce Corridor
Taste Flav
Gillie Da Child
Wallo
Kaash Paige
Supply: Shane O’Neal / : Shane O’Neal
By way of the GGL World Nomination Program, the league can be opening the door to worldwide gamers, providing informal and aspiring avid gamers in cities like Tokyo, Toronto, Lagos, and Boston an opportunity to affix one of many celebrity-led groups by making use of by way of globalgamingleague.com.